Deranged Designs was started in 2005 in Sacramento, California. Annie Rose is the owner, designer, and seamstress. The business is primarily a one-person operation but sometimes friends and family help out with non-sewing jobs. It is a home-based business and you may request the address by emailing firstname.lastname@example.org
Do you have a physical store? Can I pick up my order?
How do you create your products?
Annie uses four different industrial sewing machines to create her designs: a Juki computerized lockstitch machine, two Juki overlock machines, and a Kansai coverstitch machine. She loves learning about sewing equipment and her dream work space would have at least twice as many machines.
How do you keep your prices so reasonable?
Over the years Annie has perfected various techniques for cutting and sewing efficiently. She uses a limited number of fabrics and trims to keep inventory costs low. Since her own labor is the most expensive part of the pricing equation, she is constantly looking for ways to work more efficiently without sacrificing quality.
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Annie sewing in 2012 (Updated photos are coming soon! Time flies when you run your own business)